Live streaming is one of the greatest features that online betting sites have ever implemented. Becoming a good bettor requires a lot of things; knowledge and good information, maybe sometimes inspiration but most importantly to keep in touch with the market you are betting on. And that’s even better achieved, when you watch games or bet live on the match as it evolves.
Many online sportsbooks have acquired broadcasting rights to many and important sporting events, thus providing an extra service to the player. Betting on a event that you can watch on live streaming is an experience that, beyond modern and quite constructive, can also be a lot of fun!
Live Streaming
One of the most enjoyable and entertaining changes brought by online betting is the introduction of live streaming into our lives. A service that you can enjoy in several betting sites, offered in a variety of markets, and accessible from any device.
What is a Live Event in Betting?
Live streaming is defined as the service through which an event is being broadcast live from the bookmaker’s platform (betting site).
Warning! For safeguarding the interests of the betting companies, the live events are often broadcast with a delay of 3 or 4 seconds, thereby avoiding bets being placed at the expense of the bookmaker by bettors who are “faster” than the trader.
Is Live Streaming Betting Free?
The policy of each betting operator differs, but none of them charge extra for the service. A few operators offer it for free just by signing up on their site, but most require a cash balance to be present in your account.
Warning! You do not pay for the service. Your balance remains unchanged no matter how many hours you watch live broadcasts on the website.
Why do bookmakers offer live streaming?
Mainly for two reasons. First, because it is another tool for attracting customers, in other words “marketing”. Second and foremost, because they believe that a live broadcast will attract a higher number of bets. Watching a live match, will stimulate you in betting. Bookmakers are not “afraid” of the high volume of bets, on the contrary they seek to have high volumes as they ensure their profit share through the rake (House Edge).
Tip! The fact that bookmakers offer bettors Live broadcasts aiming to higher turnover is not necessarily a bad thing. Bettors can also use the tool of live streaming wisely and for their own benefit.